The Changing Game of SEO

SEO has been helping people to learn how to gear their content to maximize the chances that it shows up in people’s searches. And while this is great, people wonder if it will be used differently, and better in the future.

Everything technology wise gets updated over time. That is no exception in the search engine world. As technologies develop further to rank popularity of websites based on content, the SEO world will become a product of this technology. There might be ways rank sites based on the likelihood of a variety of keywords appearing together in an article using synonyms as well. In the world of AI, these are possibilities since humans make smarter AI over time.

Also, since the market is becoming more competitive and more and more businesses want to advertise on the Internet, there will be a demand for SEO marketing that is interesting. People are not going to tolerate seeing catch phrases repeated over and over in the article. They will look more carefully on what html they click in the first place. Users will become savvy to the mindless drivel that is SEO currently. They will demand that they get something out of the exchange, and won’t bother with the result that comes at the top of Google if it looks not helpful.

Speed is everything, and in a report, Hitwise estimated that 58% of all searching was done via mobile. That means that users will be upgrading their data services on their phones to be able to download the material that they want to read. So there will be a greater emphasis on making content that is more phone friendly and not just for at home Internet browsing.

While SEO is a standard practice now, the standards for content and web creators will change as the market continues to progress and evolve.

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About Jessica

Jessica is an administrative assistant at Second Cup Coffee's head office. She loves her job and especially enjoys drinking coffee. She loves pulling office pranks, and all the staff there know her for her great sense of humor. Just watch out for her at the start of April! Jessica lives with her partner and their 7 cats. Her old Tabby cat Grace had a small litter and she could not bear to part with any of them. It's a good thing the couple live on a farm, otherwise the living quarters would get very claustrophobic. Her partner attends to the farm duties and has a small shop where they sell their goods- Dan's Peaches and Pies. Dan also has a great sense of humor and loves to dress their cats up in costumes for homemade calendars that they also sell at the shop. Jessica enjoys baking, and her and her husband often compete for the best requested customer pies title. In her spare time, she likes to watch comedies and pursue her local library for interesting new books. And of course, she can always be found online ordering more cat costumes to surprise her husband and cats with. She says that when she and her husband take walks, her cats sometimes follow behind them in a line.